The Calgary Stampede has ushered in a new era of Western royalty, announcing Sarah Obrien as the 2026 Stampede Princess in a landmark celebration marking the Royalty Program's 80th anniversary. This historic appointment comes as the iconic program reaches a significant milestone in its storied history.
A Dream Realized for Young Calgarian
Sarah Obrien, a 20-year-old Calgary native and current University of Calgary student, emerged victorious from a competitive selection process that tested candidates on their knowledge of Western heritage, public speaking abilities, and horsemanship skills. The aspiring princess brings with her a deep-rooted passion for Western traditions and community engagement.
The Prestigious Royalty Program Legacy
Since its inception in 1946, the Calgary Stampede Royalty Program has served as an ambassador program representing Western hospitality and values. The 80th anniversary celebration adds special significance to Obrien's appointment, connecting her to generations of royalty who have championed the Stampede spirit across North America.
What the Role Entails
As the newly crowned 2026 Stampede Princess, Obrien will embark on a transformative journey that includes:
- Representing the Calgary Stampede at hundreds of community events
 - Traveling throughout North America as an ambassador of Western heritage
 - Participating in parades, rodeos, and agricultural exhibitions
 - Mentoring future generations about Western traditions and values
 
A Family Tradition Continues
The appointment holds special meaning for Obrien, whose family has longstanding ties to the Calgary Stampede. Her genuine connection to the event's history and values shone throughout the selection process, making her a natural choice to represent the organization during this milestone anniversary.
The 2026 Calgary Stampede promises to be an extra-special celebration, not only featuring Obrien's reign as princess but also commemorating eight decades of the Royalty Program that has become synonymous with Western Canadian culture and community spirit.