OMODA & JAECOO Celebrates Third Anniversary with One Million Sales Milestone
The global automotive sector is experiencing a significant transformation driven by vehicle intelligence and new energy technologies, reshaping market dynamics worldwide. In this competitive landscape, OMODA & JAECOO, brands under the Chery Group, have demonstrated remarkable growth that has captured industry attention. In less than three years, they have progressed from zero to over 900,000 vehicles sold and expanded from a single market to 64 markets, establishing an unprecedented growth record for a global automotive brand. In April 2026, during the Beijing Auto Show, this brand celebrated its third anniversary and achieved the dual milestone of one million units sold.
Technology at the Core: The Foundation of Global Competence
Expanding across 64 markets in under three years requires exceptional product localization capabilities. OMODA & JAECOO's confidence is bolstered by the support of Chery Group's global research and development system and core technological assets. For instance, the SHS Super Hybrid System features two core technology pathways: PHEV and HEV, delivering three key strengths: Super High Power, Super Low Efficiency, and Super Long Combined Range. This system can flexibly adapt to regulations and usage scenarios in diverse markets, including Europe, Southeast Asia, and Latin America. Currently, it has been mass-produced and integrated into a series of core models, providing efficient new energy solutions for users globally.
Global Growth Momentum: Validated in Europe's High-Barrier Markets
True growth momentum must be tested in the most competitive markets. In Europe, OMODA & JAECOO established a presence in 16 countries within just two years, surpassing 220,000 cumulative units sold. With growth rates ranking among the highest in the industry, the brand has become one of the fastest-growing automotive brands in the European market. In the UK market, this momentum is even more striking: the brand achieved over a 2% market share in just nine months and broke into the top ten in sales rankings within 17 months. Currently, the brand is poised to enter core European markets such as France and Germany, aiming for full coverage across the European market. From Europe to the world, every step toward the one-million-unit milestone has been validated in markets with stringent regulatory barriers, propelling the brand into the million-unit era with unstoppable momentum.
Partner Trust: Building a Community of Shared Destiny with Global Partners
This rapid expansion is supported not only by class-leading products and technology but also by deep trust forged with global customers and partners. In less than three years, OMODA & JAECOO have built a global supply chain and service network, collaborating with local partners to establish a comprehensive operational system. According to authoritative research in Spain (VCON 2025), OMODA & JAECOO ranked as the most recognized brand among local dealers, earning a dealer satisfaction score of 9.9 out of 10. This achievement is underpinned by a dealer profit margin of 3.4% (twice the market average), a local after-sales network covering 96% of the population, and product competitiveness driven by the SHS hybrid system. The willingness of dealers to partner with the brand provides sustainable support for this ongoing momentum.
Social Value: Balancing Business Growth with Social Responsibility
Amid rapid growth, OMODA & JAECOO have demonstrated through tangible actions that rapid expansion and responsible stewardship can coexist. Upholding the corporate philosophy of In Somewhere, For Somewhere, Be Somewhere, OMODA & JAECOO have implemented a suite of ESG initiatives to foster mutual prosperity with local communities. In Europe, the brand has partnered with the NGO Plant a Tree on tree-planting projects, supported LifeGate's Water Guardians Alliance in Italy, and collaborated with the IUCN to protect Mediterranean Posidonia seagrass beds in Spain. These initiatives outline a systematic blueprint for environmental restoration and ecological health in the European market, showcasing the brand's commitment to social responsibility alongside its business achievements.
