Unifor National President Lana Payne speaks during a rally calling for the protection of Canadian jobs, at the union's Constitution Convention in Vancouver, on Thursday, Aug. 28, 2025. THE CANADIAN PRESS/Darryl Dyck
Union and Automakers Face Uncertain Landscape
The Detroit Three automakers and Unifor are set to open contract bargaining against a complex backdrop of US tariffs and the upcoming review of the Canada-United States-Mexico Agreement (CUSMA). The negotiations, which will shape the future of Canada's automotive sector, come at a time of heightened trade tensions and economic uncertainty.
Key Issues on the Table
Job security, wages, and investment commitments are expected to be central to the talks. Unifor has signaled that protecting Canadian jobs and ensuring new product allocations for domestic plants are top priorities. The union represents about 20,000 workers at Ford, General Motors, and Stellantis facilities across Canada.
The backdrop of US tariffs on Canadian steel and aluminum, as well as the potential renegotiation of CUSMA, adds urgency to the discussions. The trade agreement is scheduled for a mandatory review in 2026, which could lead to significant changes in the rules governing North American auto trade.
Industry and Economic Context
The Canadian auto industry has faced challenges in recent years, including supply chain disruptions and the transition to electric vehicles. The Detroit Three have announced major investments in EV production, but union leaders are concerned about the pace of the transition and its impact on traditional jobs.
Payne has emphasized the need for the automakers to commit to building vehicles in Canada, warning that without such commitments, the country risks losing its automotive manufacturing base. The union is also pushing for stronger protections against plant closures and layoffs.
What's at Stake
The outcome of the bargaining will have significant implications for the Canadian economy, particularly in Ontario, where most auto plants are located. The sector supports tens of thousands of direct and indirect jobs and is a key driver of manufacturing output.
Observers will be watching closely to see whether the union can secure gains similar to those won in the 2023 US negotiations, which included substantial wage increases and cost-of-living adjustments. However, the Canadian context differs, with a stronger focus on trade policy and the potential impact of tariffs.
Both sides have expressed a willingness to negotiate in good faith, but the stakes are high. The talks are expected to continue over the coming weeks, with a potential strike deadline if an agreement is not reached.



