Poland has revived its infamous 'Highway to Hel' bus route, restoring the number 666 after a brief change to 669 in 2023. The original route, which connects the city of Wladyslawowo to the popular seaside resort of Hel, had been altered following complaints from Christian groups who associated the number with satanic imagery.
Background of the Controversy
The local bus company, PKS Gdynia, initially changed the route number from 666 to 669 in June 2023 after receiving protests from religious organizations. The number 666 is widely recognized in Christian tradition as the 'number of the beast,' leading to objections that the route was offensive to believers. However, the decision sparked a backlash from tourism officials and local businesses, who argued that the route's notoriety had become a quirky attraction, drawing visitors to the area.
Public Response and Reinstatement
Following the change, many residents and tourists expressed disappointment, with some launching petitions to revert to the original number. The route's playful name, 'Highway to Hel,' had become a popular pun, referencing the band's song 'Highway to Hell' and the destination's name. In response to ongoing demand, PKS Gdynia announced in May 2026 that route 666 would be reinstated, effective immediately. A company spokesperson stated, 'We listened to our passengers and the local community. The route has become a symbol of our region's humor and charm.'
The revival has been welcomed by tourism boards, with Hel's mayor noting that the route 'adds a touch of fun to our town's identity.' Christian groups, however, have expressed disappointment but have not indicated plans for further protests.
The route runs seasonally, connecting tourists to Hel's beaches and attractions. With its restored number, the 'Highway to Hel' is expected to continue as a quirky draw for visitors seeking a unique travel experience.
