Target's famously comfortable and durable 400-thread-count cotton performance sheets are back on sale at 30% off during Target Circle Week, with prices starting at $32 for solid colors and prints (regularly $45). The sale runs alongside Amazon Prime Big Deal Days, offering a rare discount on what former BuzzFeed Shopping editor Kayla Suazo called "the best sheets known to man."
Exceptional Quality at a Steal
At full price, these sheets already start at just $30 for a twin/twin XL set, making them an affordable luxury. They have earned over 4,600 5-star reviews and a strong recommendation from Suazo, who praised their softness, durability, and hotel-like feel. The 100% cotton material is brushed with a bright sateen finish and resists wrinkling, pilling, and shrinkage.
Suazo noted, "These sheets are soft and cozy, but not in a super-silky way... And because the bottom sheet has that amazing band, the bedding hardly moves. As for comfort, they’re pleasantly soft and also have this crisp feeling to them, just like hotel sheets." She added that after months of biweekly washing, they still felt brand-new, and she couldn't tell them apart from her much pricier 700-thread-count sheets after drying.
Available in Multiple Sizes and Styles
The sheets come in twin, full, queen, king, and California king sizes, with a fitted sheet that fits mattresses up to 18 inches deep. Each set includes a fitted sheet, a flat sheet, and two pillowcases (one for twin and twin XL). Shoppers can choose from a wide range of solid colors and prints, with new designs added each year.
Rave Reviews from Loyal Customers
Reviewers consistently highlight the sheets' longevity and comfort. Alexandra, a five-year customer, said, "I just ordered my 5th set... They wash well, hold up well, fit the beds (queen and king), and they’re very soft, cool, and comfortable." Tpras added, "The more you wash, the softer it gets. Smooth and soft while being 100% cotton. Deep pockets, fits our thick mattress so well!!" Another shopper noted, "Soft, durable, wash well, cotton goodness. This is 4th set I have purchased over the years because I am afraid they will stop making them."
Target Circle Week Deal Details
Target Circle Week is a members-only event for Target's free loyalty program, offering discounts across categories. These sheets are a standout deal, with solid colors and prints both priced at $32—a 30% savings. The Real Deal team, which vets products for genuine discounts, confirms this is a legitimate markdown on a top-rated item.
With time running out on the sale, shoppers are encouraged to act fast to secure these bestselling sheets at their lowest price in months.
