Omar Jaber proudly displayed his Chewy Puff Cookies at the launch of the Immigrant Canada Retail Incubator Program in Ottawa's historic ByWard Market on May 20, 2026. The program aims to support immigrant entrepreneurs by providing them with retail space, mentorship, and resources to launch and grow their businesses.
Program Details
The incubator program is designed to help newcomers overcome common barriers to entrepreneurship, such as lack of local business knowledge, limited access to capital, and difficulty securing retail locations. Participants receive affordable vendor stalls in the ByWard Market Vendor Village, along with training on marketing, inventory management, and customer service.
Community Impact
Local officials and community leaders praised the initiative for fostering economic integration and cultural diversity. The ByWard Market, already a hub for local artisans and food vendors, becomes a launchpad for immigrant-owned businesses. Jaber's Chewy Puff Cookies, a family recipe from his home country, quickly attracted a line of curious customers.
"This program gives us a chance to share our culture and build a future in Canada," Jaber said. The initiative is part of a broader effort by the city to support small businesses and promote inclusive economic growth. Organizers hope to expand the program to other markets across Ottawa in the coming years.
