For years, I have been exceptionally particular about mascara, often struggling to find a product that surpasses the Maybelline Volum' Express Colossal mascara, which I preferred even over luxury brands. However, my longtime favorite has been dethroned by an unlikely contender: the new Maybelline Colossal Bubble mascara, a fresh addition to the Colossal family.
What Makes the Colossal Bubble Mascara Stand Out
This mascara takes everything I love about the original and enhances it with superior definition and separation, without compromising on color, length, or thickness. The result is a fluttery, soft look that mimics false lashes without the heaviness or hassle. The name is fitting, as the formula delivers a youthful, bubble-like effect. It is buildable, smooth, and quickly pumps up lashes with ease, adding substantial volume without becoming sticky or messy.
Innovative Brush Design
The spiral comb brush features deeply cut bristles designed to inflate and separate lashes. This design feels superior and more innovative compared to other mascaras I have tried. The brush ensures each lash is individually coated, reducing clumps and enhancing definition.
Performance and Wear
Compared to the original Colossal formula, this version is less clumpy. It creates individual separation and definition, making even sparse lashes look thick and lush. The result is super-thick, sky-high feathery lashes that make eyes appear more open and awake, a must for tired parents. I have always felt self-conscious without mascara, but with this product, a quick swipe is enough to look presentable, even while juggling a baby.
This mascara lasts all day with minimal fallout, whether worn to the office, during evenings out, while running errands, at the playground, or while traveling. It removes easily with micellar water or oil cleanser, without damaging fragile lashes. I frequently receive compliments, and many are surprised it is a drugstore brand, not lash extensions.
Value and Shades
At $10 per tube, this mascara costs less than an average Starbucks order. It is available in four shades: Blackest Black, Very Black, Brownish Black, and Waterproof Very Black. My personal preference is Blackest Black in a washable formula. I highly recommend the Colossal Bubble mascara to anyone seeking an affordable, high-quality everyday mascara.
What Other Shoppers Say
- Pretty Woman: "The BEST!!! Makes my lashes look long, lush, and curled, and really opened up my eyes. Don't waste your money on other products!"
- S. Jones: "I love, love, love this mascara. It does everything it's advertised to do. It separates and lengthens my lashes and is very easy to remove. It doesn't flake or smudge and stayed perfect for hours. I'm going to ditch the expensive Lancome mascara I've been using for years. This is my new mascara from now on."
- Patsy: "Best mascara ever. It does everything it advertises, and it's buildable. Two swipes were all I needed for a natural, full look. It beats all other mascaras that I've purchased for three and four times the price. It doesn't flake and get into my eyes or fall on my cheeks. It's the greatest."
- Stephanie: "Maybelline Colossal Bubble Mascara delivers great volume and length while keeping lashes separated and soft. The buildable formula goes on smoothly, doesn't clump, and the Blackest Black color really makes eyes pop. It's easy to remove and perfect for everyday wear or layering for a bolder look."
- Sheila T.: "OMG!!! I can't believe how satisfied I am with this colossal bubble mascara. I was very hesitant to get them, but I just had to find out what all of the hype was about. I decided to take a chance because I've been trying different types of faux lashes and it's too time consuming when I'm in a hurry. When I got the notification today 12/13/25, I was so excited. I went straight to the mascara when I received my box of items. I immediately saw the difference in my eyelash with the first pass and then I applied the second pass, no clumping, easy to apply. If you're sitting on the fence with hesitation like I was, stop waiting and get it because I AM SOLD. You will not be disappointed. I'm no makeup artist, just an average person looking to get some definition on my eyes. This will definitely be my go-to mascara from this day forward. Oh, and it was easy to remove. So bottom line is PLEASE BELIEVE THE HYPE."
- Michelle Lea: "I was pleasantly surprised and impressed by this mascara's length, volume, and appearance. Rivals bigger brands at a cost that won't hurt your bank account. Definitely a must try!"
- Anita: "I've purchased quite a few of these. I love the Maybelline Bubble mascara! I have tried so many mascaras, some cheaper and others higher priced, and this one was definitely at the top. It really makes my eyes pop. I love the cost also."
Other Recommended Mascaras
For those interested in alternatives, consider the Lancôme Lash Idôle mascara for feathery lashes, with a curved wand and long-wearing formula. Another option is the ophthalmologist-tested Ilia lengthening mascara, an Allure Best of Beauty winner with a unique comb-like wand. Finally, the Essence Lash Princess mascara offers a false lash effect at an affordable price, with over 262,000 5-star ratings on Amazon.
