Montreal Mayor Shows Latin Pride with Bad Bunny Dance Videos
Montreal Mayor Soraya Martinez Ferrada joined countless fans in celebrating Bad Bunny's electrifying halftime show during Sunday night's Super Bowl. The mayor expressed her enthusiasm by posting dance videos on Instagram, which quickly went viral and highlighted her connection to Latin culture.
Mayor's Instagram Reel Captures Pre-Game Excitement
Prior to the highly anticipated halftime performance, Mayor Martinez Ferrada shared an Instagram Reel of herself dancing solo in her kitchen. The video, captioned "Prête pour le Benitobowl, et vous?" (Ready for the Benitobowl, and you?), has been viewed more than 250,000 times. This playful post demonstrated her personal excitement for the event and resonated with Montreal's diverse community.
Post-Game Celebration with Partner
Following the halftime show, the mayor posted another video, this time dancing with her partner in their living room while the Super Bowl game played in the background. These social media moments showcased a more relaxed, human side of the political figure, endearing her to followers who appreciated the genuine display of cultural pride.
Bad Bunny's Historic Super Bowl Performance
Bad Bunny's halftime set was a landmark moment, featuring:
- Spanish-language performances that celebrated Puerto Rican heritage
- Guest appearances by Lady Gaga and Ricky Martin
- References to his native Puerto Rico throughout the show
The artist recently won a Grammy for Best Album for Debí Tirar Más Fotos, marking the first time a Spanish-language album has received this honor. His Super Bowl appearance further solidified his global influence and cultural significance.
Mayor's Consistent Celebration of Latin Heritage
Chilean-born Mayor Martinez Ferrada has consistently emphasized her Latin American roots throughout her political career. During her swearing-in address in November, she included a message in Spanish to Montrealers and grew emotional while speaking to the city's Latin American community, assuring them they have a valued place in Montreal.
Social Media Engagement Beyond Politics
Earlier in the week, the mayor gained significant social media attention after posting about hitting a pothole on Notre-Dame St. E. that damaged two of her car tires. Her "deux pneus, deux flats" video has been viewed more than 450,000 times on Instagram, demonstrating her effective use of social media to connect with constituents on everyday issues.
Montreal Company's Role in Super Bowl Production
Montreal-based company PixMob participated in their seventh consecutive Super Bowl halftime show, marking their eighth appearance overall. The company provided LED badges worn by the 68,000 attendees, creating synchronized light displays during the performance. PixMob has previously supplied similar technology for major events including the Winter Olympics opening ceremonies in Milano Cortina.
Mayor Martinez Ferrada's dance videos represent more than just personal entertainment—they reflect Montreal's multicultural identity and the growing influence of Latin culture in Canadian society. Her social media engagement demonstrates how public figures can use digital platforms to celebrate cultural heritage while maintaining authentic connections with their communities.
