Joe Jonas and the mobile farming game Hay Day have collaborated to release "The Cozy Anthem," an original track that reimagines the game's iconic theme song with lyrical twists. This summer anthem marks the beginning of a two-week virtual music festival, running from June 16 to June 30, both in-game and across social media platforms.
Global Superstar Brings Cozy Vibes to the Farm
The global superstar has transformed the beloved Hay Day melody into a full lyrical track, inviting players to embrace relaxation and coziness. "The Cozy Anthem" serves as the centerpiece of a community-focused musical experience, encouraging players to slow down and enjoy the simple pleasures of farm life.
Virtual Music Festival Highlights
The festival features Joe Jonas as the headliner, alongside a lineup of emerging digital-first artists. Players can participate by remixing their own versions of the anthem through a custom web experience and sharing them on TikTok. In-game, clickable music notes float around farms, tied to global community milestones that unlock 13 playable note-inspired decorations.
From June 18 to June 30, fans can create and share their own covers of "The Cozy Anthem." Additionally, an exclusive in-game Cozy Jukebox decoration, which plays the anthem, is available for purchase, allowing the music to live on after the festival ends.
Joe Jonas on His Hay Day Experience
Joe Jonas shared his enthusiasm for the collaboration, stating, "Hay Day has become one of those little escapes where I can relax, have fun, and recharge. There’s something strangely satisfying about checking on your farm before checking your emails. I loved putting my own twist on the Hay Day theme song, and I’m excited for everyone to hear 'The Cozy Anthem,' make it their own, and join me on the farm."
Hay Day General Manager Weighs In
Maya Hofree, Hay Day General Manager, commented, "Hay Day has always been a feel-good place to recharge and unwind, and Joe Jonas has brought this energy to life through song with 'The Cozy Anthem.' We’re excited to bring the Hay Day community and new players together for this music festival and cannot wait to hear all the unique covers."
Hay Day is free-to-play and available on iOS and Android devices. For more information, contact supercellus@wearetheromans.com.
About Supercell
Supercell is a game company headquartered in Helsinki, Finland, with offices in San Francisco, London, Seoul, and Shanghai. Founded in 2010, the company has launched six global games: Hay Day, Clash of Clans, Boom Beach, Clash Royale, Brawl Stars, and Squad Busters. Supercell's mission is to create games that are played by millions for years and remembered forever.
