When selecting artwork for their residences, many individuals approach the process in reverse, according to Vancouver-based abstract artist Donna Giraud. A seasoned participant in the Art Market at the BC Home + Garden Show, Giraud emphasizes that art should not be treated as a mere finishing touch but rather as a foundational element around which to build an entire aesthetic.
Art as the Cornerstone of Interior Design
"Art shouldn't be the last thing that you choose," Giraud asserts. "Art is something you can base your style around." This perspective challenges conventional decorating wisdom, positioning artwork as a primary driver of home design rather than an accessory. Giraud, who describes her own creations as abstract and textural with influences from the Pacific Northwest evident in shapes and colors, will showcase her work at the upcoming BC Home + Garden Show Art Market for at least the tenth time.
The Evolving Art Market Experience
The Art Market, formerly known as M(ART)ket, highlights local artists presenting canvases, prints, and photography to inspire home decor. Alongside Giraud, other artists including LM Designs, Heart of Fire and Ashes, Theresa Eaton Art, Dana Mooney Art, and Mahla Zolghadri will participate. Giraud notes that most of her sales originate from individuals who first encounter her pieces at events like this show, often purchasing directly off the wall.
Adapting Art for Modern Living Spaces
In recent years, Giraud has expanded into photography, selling close-up images of details from her paintings. This venture produces work that is more abstract and accessible, with prints available at lower price points. She observes that approximately 70 percent of her buyers reside in detached homes and townhouses, though condo dwellers represent a growing segment. "With condos, there are fewer walls," she explains. "In Vancouver there's lots of glass, lots of windows, and smaller footprints."
Practical Tips for Displaying Artwork
Scale becomes particularly crucial in compact living environments. "You're kind of beholden to the shape and size of your walls, but even small pieces can be super impactful," Giraud remarks. "I have one in my bathroom, and it just makes the room." For those uncertain about placement, she recommends taping out dimensions on the wall to visualize how a piece will appear, noting that people often realize they could opt for larger artwork.
Overcoming Buyer Hesitation
Giraud offers personalized services to assist hesitant purchasers. "If they're not confident, they'll pick their five favourites and I'll bring them to their house and we try on the artwork. If that doesn't work, I'll do a custom piece." She advises allowing art room to breathe on all sides and avoiding hanging it too high, which can disrupt visual harmony.
The Rewards of Artistic Engagement
After a decade of participating in home shows, Giraud has encountered everything from requests for family portraits to dismissive comments. Yet the experience remains profoundly rewarding. "You hear someone say, 'Holy crap, this piece of art is amazing,'" she shares. "And then you get to put it on their wall." The BC Home + Garden Show 2026 is scheduled from March 12 to 15 at the Vancouver Convention Centre West, featuring workshops, demonstrations, and extensive artistic offerings.