Mississauga, Ontario-based The Crump Group Inc. has officially appointed Jeff Crump as its President, effective February 12, 2026. This strategic move signals a dynamic phase of growth and innovation for the family-owned pet treat manufacturer, which has been a key player in the natural pet food sector since 2006.
Leadership Transition and Strategic Vision
Jeff Crump steps into the presidential role after dedicating the past year and a half to transforming the company's supply chain and operations. In his new capacity, he will spearhead The Crump Group's next chapter, focusing on enhancing operational efficiency, expanding market reach, and upholding the company's commitment to delivering high-quality, all-natural pet products across North America.
"I am honored to step into the role of President at The Crump Group and to work alongside our talented team," said Jeff Crump. "I look forward to strengthening operations, expanding our market presence and continuing to deliver exceptional products to our retail partners and pet parents across North America. The opportunity to help shape the next chapter of growth for our family business is both a privilege and a responsibility I take to heart."
Decades of Executive Experience
With over three decades of executive leadership experience spanning multinational retailers, global manufacturers, and complex omnichannel organizations, Jeff Crump brings a wealth of strategic discipline and operational rigor to The Crump Group. His background is expected to fortify the company's foundation and drive both short-term objectives and long-term growth initiatives.
Joe Crump, Jeff's brother and Chairman of The Crump Group, commented on the appointment: "Jeff and I have been inspired by each other's journeys since high school. While Jeff built deep expertise along the corporate path and I pursued the entrepreneurial route, we've always shared a belief in building something meaningful. Jeff's leadership will strengthen the foundation of The Crump Group and provide the expertise necessary to achieve both short and long-term objectives."
Family-Owned Legacy and Market Presence
Margot Crump, CEO of The Crump Group, emphasized Jeff's deep connection to the company's heritage: "Jeff understands our journey, from the earliest days in the garage to the scaled organization we are today, and he brings a deep appreciation for our culture and the complexity of our operations. With his proven leadership experience, strategic insight, and unwavering belief in our people, our products, and our long-term vision, we are confident Jeff will lead us into our next phase of growth and evolution. We are incredibly fortunate to have someone of his caliber stepping into the role of President."
The Crump Group is renowned for producing all-natural, gently dehydrated single and limited ingredient pet treats under core brands such as Crumps' Naturals®, Caledon Farms®, and Dog Delights. The company also manufactures private brands distributed across North America, with products available at major retailers including Costco®, PetSmart®, Pet Valu®, Walmart®, Loblaws®, Publix®, and Target®.
This leadership appointment underscores The Crump Group's commitment to innovation and excellence in the competitive pet industry, positioning the company for sustained success and expanded influence in the years ahead.