Elon Musk's social media platform X has emerged as a primary hub for AI-generated non-consensual imagery, with its integrated chatbot Grok producing thousands of sexually suggestive or "undressed" images every hour, according to a new independent analysis.
Unprecedented Scale of AI-Generated Abuse
During a 24-hour monitoring period from January 5 to January 6, 2024, researcher Genevieve Oh found the official @Grok account was posting approximately 6,700 images per hour that were identified as sexually suggestive or created to digitally remove a person's clothing. This volume starkly contrasts with the five other leading websites for such content, which averaged just 79 new AI-undressed images per hour during the same timeframe.
Carrie Goldberg, a lawyer specializing in online sex crimes, described the situation on X as "unprecedented." She emphasized that Grok's integration into the platform creates a uniquely dangerous ecosystem. "We've never had a technology that's made it so easy to generate new images," Goldberg stated, noting the tool is free and linked directly to a built-in distribution system.
A "Free-for-All" Approach to Content Moderation
Unlike competitors such as Anthropic PBC, OpenAI, and Google, Grok imposes few restrictions on users. Brandie Nonnecke, senior director of policy at Americans for Responsible Innovation, confirmed that Grok does not block the generation of sexualized content depicting real people, including minors. While other companies are making "a good-faith effort to mitigate the creation of this content in the first place," Nonnecke said, "Obviously, xAI is different. It's more of a free-for-all."
This permissive stance aligns with Musk's marketing of Grok as a more irreverent and less restricted chatbot, reflecting his broader philosophy of promoting free speech on X. In response to criticism, Musk has suggested punishing users who generate illegal content rather than preventing its creation. "Anyone using Grok to make illegal content will suffer the same consequences as if they upload illegal content," Musk posted on X.
Victims Left Helpless as Platform Fails to Act
This reactive policy offers little recourse for victims. One case involves Maddie, a 23-year-old pre-med student, who discovered on New Year's Day that strangers had used Grok to alter a photo she posted with her boyfriend. The AI was prompted first to remove her boyfriend and put her in a bikini, and then to replace the bikini with dental floss. Bloomberg News verified the images.
"My heart sank," said Maddie, who requested anonymity due to career concerns. "I felt hopeless, helpless and just disgusted." Despite reporting the images through X's moderation systems, she received no response. In one instance, X replied that it "determined that there were no violations of the X rules," according to a screenshot she provided. The images remained live at the time of publication.
Oh's analysis found that a staggering 85 percent of Grok's total image output is sexualized. Victims have taken to arguing with the Grok account in their comment sections, where the chatbot often apologizes and promises to remove images. However, in numerous cases, the content stays online, and Grok continues to generate new, violating images, highlighting a significant failure in the platform's enforcement mechanisms.