In a significant reversal, FIFA has announced price reductions for a portion of tickets to the 2026 FIFA World Cup, following intense criticism from soccer fans worldwide. The global governing body for soccer will now offer some tickets at a cost of US$60.
Responding to Global Pressure
The decision to adjust the pricing structure comes after a widespread backlash from supporters' groups and individual fans, who argued that the initial ticket costs were prohibitively expensive. FIFA President Gianni Infantino has been at the centre of the tournament's planning, which is set to be hosted across Canada, the United States, and Mexico.
The announcement was made public on December 16, 2025. This move is seen as a direct attempt to improve accessibility for the global fanbase and address concerns that the event was becoming commercialized at the expense of the average supporter.
Context and Tournament Details
The 2026 World Cup draw was held earlier in December at the Kennedy Center in Washington, D.C. During the event, a notable moment occurred when FIFA President Infantino presented former U.S. President Donald Trump with the FIFA Peace Prize.
The 2026 tournament is historic, being the first World Cup to feature 48 teams and to be hosted by three nations. The price reduction for a segment of tickets is a key part of FIFA's strategy to ensure stadiums are filled with passionate fans, not just corporate clients.
Implications for Canadian Fans
For Canadian soccer enthusiasts, this price cut is particularly relevant. With matches scheduled in cities like Toronto and Vancouver, the lower price point of US$60 for certain tickets makes attending the world's largest sporting event a more realistic possibility for many families and individuals.
The decision underscores the power of collective fan feedback in influencing the policies of major sports organizations. It remains to be seen how the allocation of these more affordable tickets will be managed and whether demand will vastly exceed supply.
FIFA has not specified which match categories will see the reduced price, but the commitment to a lower entry point is a clear win for the global soccer community ahead of the 2026 spectacle.
