As the Saskatchewan Roughriders prepare to battle the Montreal Alouettes for the Grey Cup this Sunday, their driving force isn't just strategy or skill—it's a profound sense of love and camaraderie that defines the 2025 squad.
A Bond Forged in Regina
This year's Roughriders team has displayed a level of devotion rarely seen in professional sports. Under the guidance of second-year head coach Corey Mace, the mantra has been simple yet powerful: "We just love 'em up." This philosophy, repeated often during preparations at Winnipeg's Princess Auto Stadium, marks a significant cultural shift from the franchise's earlier championship teams.
The team's unique dynamic became evident from the opening day of training camp. Veteran offensive lineman Jermarcus Hardrick, who was seen lifting teammate Samuel Emilus in celebration after a touchdown in a July game at Mosaic Stadium, explained the evolution of their relationships. "This year we're a little bit more familiar with each other," Hardrick noted. "We love each other a little bit more. We know how to push each other a little bit more."
From Generation to Generation
The current team's open affection contrasts sharply with the franchise's first championship squad in 1966, which featured rugged players like fullback George Reed and defensive lineman Ron Atchison. While those players respected coach Eagle Keys—with Reed famously stating, "Eagle treated us like men, not like dogs"—they weren't known for vocal expressions of love.
This cultural transformation continued through subsequent championship years in 1989, 2007, and 2013. While those teams celebrated with postgame affection, the current Roughriders have made love a foundational element of their daily approach, creating what players describe as an unprecedented environment of mutual support.
A Season Built on Connection
The team's bond extended beyond the field throughout the entire season. Players consistently spent time together off the field, supported each other through challenges, and maintained a remarkable record of avoiding trouble. Almost every interview with players or coaches included references to the love within their organization.
Key players like running back A.J. Ouellette, quarterback Trevor Harris, and kicker Brett Lauther have all enthusiastically described the loving atmosphere in their locker room. This connection transcends positional groups, uniting offense, defense, and special teams while including everyone from the ticket office and training staff to administration.
As Hardrick emphasized, the depth of their relationships makes the difference: "Now I know your kid's name, I know what you like to eat, I know your why. And all that stuff matters." This extraordinary team chemistry now faces its ultimate test as the Roughriders chase their fifth Grey Cup in franchise history against the Montreal Alouettes on Sunday.
