On National Hamburger Day, Wendy's Canada announced a multi-year partnership with the Toronto Blue Jays, making Wendy's the Official Hamburger of the Blue Jays. This collaboration unites two iconic brands committed to quality, fresh fan experiences, and Canadian communities.
Partnership Details
Wendy's will fuel baseball fans across Canada with its fresh, never frozen square hamburgers. Fans can enjoy the Baconator on their way to the game or celebrate innings with a Frosty treat. The partnership aims to enhance game-day experiences with the quality Canadians deserve.
Win With Wendy's Promotion
To celebrate every Blue Jays win, Wendy's Canada launches the Win With Wendy's digital offer: a free Jr Cheeseburger Deluxe with a minimum $5 purchase for each win during the 2026 season. The offer is redeemable via the Wendy's Canada mobile app at participating restaurants nationwide.
Statements from Executives
John Mulvihill, Vice President and Managing Director of Wendy's Canada, said: 'Becoming the Official Hamburger of the Blue Jays is a natural fit, bringing together two iconic brands united by a shared passion for delivering the very best for our fans.'
David O'Reilly, Senior Director of Partnerships for the Toronto Blue Jays, added: 'We're proud to partner with a brand like Wendy's that shares our commitment to quality and community connection.'
Patrick O'Donovan, Director and Head of Marketing for Wendy's Canada, noted: 'This partnership creates new opportunities to connect with fans through shared moments, from in-stadium experiences to exclusive digital offers rewarding Canadians for supporting Canada's Team.'
As the 2026 season progresses, Wendy's will be front and centre, cheering on Canada's Team with fresh hamburgers and exciting promotions.
